To create packaging that is "Art", it is important to work with artists. For our first product launch, the Ocean Collection, we wanted to stay true to our roots. Being a company
founded in the panhandle of Florida it was important to us to represent the inspiration behind this first collection and we accomplished this through our package design. We worked with a local photographer to come up with stunning imagery of the world-class coastline we are fortunate enough to call home. Jonah Allen is a phenominal artist
whose work truly captures the serenity and beauty of our little neck of the woods. After all, it is the beautiful oceans that Lastrå is most passionate about protecting. We chose Jonah's piece Natural Symmetries for this first collection. The image is printed on a
textured paper and wraps the exterior of each Ocean Collection tube. We are very proud of all of our packaging and proud to have teamed with such a talented photographer for our initial product launch. To learn more about Jonah and his work, visit his website at the address below.
At Lastrå we take our packaging design as seriously as we do our product designs. To truly bring about change and reduce the amount of disposable plastics that are going in to the environment, we must take a "cradle to grave" approach to manufacturing. This means not only producing plastic-free packaging, but also working to eliminate disposable plastics all along the supply chain. This is a very complicated issue when you get to the root of the problem, one where everyone is involved.
Plastics are one of the greatest inventions of the 20th century. They have revolutionized the world, raised the quality of living, and saved countless lives. Here at Lastrå we don't believe "plastics" are the problem, rather our relationship with plastics. We have lost a very important and necessary respect for this seemingly endless resource. Single use plastics are quickly becoming one of the most destructive forces in our modern world. This is a Global issue, one where we must all take a long hard look at our own relationships with plastics. How many times a day do we interact with disposable plastics? Are we making conscious decisions to reduce disposable plastics? Are businesses moving away from disposable plastics?
We believe that beautiful biodegradable packaging is as important to resolving this problem as creating the alternative products that we do. By producing packaging that is Art, the chances of consumers using it after its initial intended use is much greater. Reduce, reuse, and only seek out products that consciously try to use biodegradable packing not plastics. The Future Is NOT Disposable.